Bridgestone

Turanza W/Serenity

Theres no other choice when it comes to performance and comfort details. This new Turanza delivers exceptional wet and dry handling. Serenity technology adds a soothing quiet to the smooth ride. With it s elegant design, Turanza with Serenity technology will earn lavish praise from even the most critical drivers.
  • Model: Turanza W/Serenity
  • Brand: Bridgestone
  • Vehicle Type: Passenger
  • Tire Type: Performance
  • Segment: Touring H/V/Z Tires
Warranties:

All warranties are limited to original purchaser on originally installed vehicle. See each warranty at your nearest Tires Plus Store for details and restrictions.

Features & Benefits

Bridgestone Turanza W/Serenity tire features and benefits illustration
  • Feature: Silent C-S-C
    Benefit: Helps absorb noise
  • Feature: O-Bead
    Benefit: Improves uniformity and ride comfort through use of a single continuous strand of cable in the bead construction
  • Feature: All-Season Tread Design
    Benefit: Enhances year-round performance with open-slotted shoulders.
  • Feature: Asymmetrical tread pattern
    Benefit: Features large tread block elements on the outside shoulder features for dry performance, while the inner shoulder is comprised of a greater number of smaller tread elements to improve wet weather and snow traction without significantly sacrificing dry performance.
  • Feature: Spiral Wrap
    Benefit: Encircles the whole tire with a continuous nylon wrap , helping the tire hold its original shape to improve high speed capability.
  • Feature: Steel belt construction
    Benefit: Adds durability and resists punctures
  • Feature: Lateral Grooves
    Benefit: Efficient evacuation and channeling of water that helps reduce hydroplaning and improves wet traction
  • Feature: Silica-based tread compound
    Benefit: Provides outstanding wet performance.
  • Feature: Continuous Center Rib
    Benefit: Helps reduce noise while providing constant road contact to enhance straight-line stability. Enhance responsiveness, as well as wet and dry traction when accelerating or braking.
  • Feature: Polyester Cord Body Plies
    Benefit: Helps provide a smooth ride.
  • Feature: L.L. Carbon (Long Link)
    Benefit: Helps improve tread wear and resist cracking, chipping and tearing through the use of a special long length carbon structure
  • Feature: Mid-End Grooves
    Benefit: Improve noise and help prevent irregular treadwear
  • Feature: CO-CS (Computer Optimized Component System)
    Benefit: Maximizes tire performance by optimizing the appropriate combination of tread design, casing shape, materials, and construction.
  • Feature: 3-D Sipes
    Benefit: Enhance dry performance while maintaining snow, ice and wet traction.

Specifications

Speed Rating

  • Q
    99
    mph
  • R
    106
    mph
  • S
    112
    mph
  • T
    118
    mph
  • U
    124
    mph
  • H
    130
    mph
  • V
    149
    mph
  • Z
    149+
    mph
  • W
    168
    mph
  • Y
    186
    mph
  • (Y)
    186+
    mph
Detailed Tire Specifications
Available Sizes Speed Rating Load Index Technology Mileage
195/65R15H91UNI-T70000
205/65R15H94UNI-T70000
205/60R16H92UNI-T70000
P205/60R16V91UNI-T50000
P215/60R16V94UNI-T50000
225/60R16H98UNI-T70000
235/60R16H100UNI-T70000
205/55R16H91UNI-T70000
215/55R16H93UNI-T70000
225/55R16H95UNI-T70000
225/55R16V95UNI-T50000
P215/65R17H98UNI-T70000
215/55R17V94UNI-T50000
225/55R17V97UNI-T50000
235/55R17H99UNI-T70000
215/50R17 XLV95UNI-T50000
225/50R17W94UNI-T45000
235/50R17V96UNI-T50000
245/50R17V99UNI-T50000
225/45R17W91UNI-T45000
235/45R17W94UNI-T45000
245/45R17 XLV99UNI-T50000
P225/60R18H99UNI-T70000
235/50R18W97UNI-T45000
245/50R18V100UNI-T50000
245/45R18W96UNI-T45000
255/45R18 XLW103UNI-T45000
235/40R18 XLW95UNI-T45000
245/40R18W93UNI-T45000
265/40R18W97UNI-T45000
245/45R19W98UNI-T45000
255/40R19 XLW100UNI-T45000
275/40R19 XLW105UNI-T45000

Safety Warning: Serious injury may result from tire failure due to underinflation/overloading. Follow owner’s manual and tire placard in vehicle.

Tire Technology

UNI-T - Ultimate Tire Technology
What’s this?

Other Tire Technology

Tire Technology Sipes lengthen to improve new performance on wet surfaces and helps maintain wet performance as the tire wears.

Tire Technology Carbon black is a reinforcing material that strengthens rubber. All tire manufacturers use it. But tires with UNI-T technology use L.L. Carbon, an advanced form of carbon black that offers real advantages. Under a microscope, conventional carbon black particles look like bunches of grapes. L.L. Carbon molecules resemble long chains. Think of these as the equivalent of the long steel rods used to reinforce concrete. Because this molecular structure absorbs and spreads road stresses over a larger area, you get a stronger tire better able to resist cracking, chipping, tearing, and excessive wear.

Tire Technology A reinforcing material used in conjunction with carbon black.

Tire Technology 5 Pitch Noise Reduction is a specialized approach to tread pattern design that reduces tire noise levels for quieter driving. Tread block elements are arranged to produce noise, canceling sound waves when the tire is in motion.

Tire Technology Spiral Wrap Shoulder Strips are continuous nylon wraps used to reinforce the tire. Placed between the steel belts and the tread, it encircles the entire tire. Unlike the conventional wraps and layers, Spiral Wrap does not have a seam, so the tire is reinforced without having an added stress point which could alter tire shape and have a negative effect on tire performance.

Tire Technology This design hasn't always been an exact science. Engineers relied on their experience and various design theories when developing new products. But now, our innovative COCS (Computer Optimized Component System) technology uses a supercomputer to determine the ideal combination of tread design, casing shape, materials, and construction based on consumer benefit criteria. Performing thousands of "what if" calculations and creating incredibly detailed tire simulations, COCS takes the guesswork out of designing tires. COCS makes it possible to create an endless diversity of tire designs to meet the demands of the consumer of today and tomorrow.

Tire Technology Dual-Layer Tread was developed to ensure that tires maintain wet performance as they wear. Tires with Dual-Layer Tread have two kinds of rubber in the tread, both containing EPC. As the tire wears, a higher grip layer is exposed. This minimizes the effect of wear on worn wet tire performance and helps maintain more consistent handling. It also helps prevent the increase in noise that tends to occur as the tread wears.

Tire Technology If you can imagine the inefficiency of a rolling egg, you can understand the inefficiency of many tire and rim assemblies which are less than precisely round. Now, O-Bead changes the way the tire interacts with the rim, creating a rounder assembly. The "bead" is a cable inside a tire that helps the tire grip on the rim. On most tires, there are overlapped joints where the ends of the bead meet. O-Bead eliminates the overlapped joints by using a single, continuous strand of cable. This helps eliminate tiny, unwanted gaps between the tire and the rim, and creates a rounder tire assembly, for improved driving on straightaways and handling stability.

Tire Technology H-E-S (Hydro Evacuation Surface) reduces the risk of hydroplaning leading to better wet performance.

Tire Technology C-S-C is a pattern of tread blocks designed for uniform contact pressure, improving dry and wet handling, reducing irregular wear, and resulting in better ride comfort.

Tire Technology Rim Guard (45, 50, & 55 Series Tires) is a tough, raised rubber ridge that encircles the entire sidewall. Rim Guard protects wheels from damage by curbs and other objects.